How Grandir Solutions Uses Local Falcon to Track Your SEO Progress

November 7th, 2025

Has a marketing agency ever told you this about your SEO?: “It’s slowly getting there…” “Trust the process,” or “SEO can take a year before it starts to work” while giving you vague reports filled with impressions, clicks, and complicated charts that aren’t actually leading to new customers that were promised. We get it — it’s frustrating…

And that’s why we’re turning the tides at Grandir Solutions. We built our SEO reporting process around transparency you can actually understand. And it starts with a powerful tool called Local Falcon, the first map rank tracker of its kind. Our clients know exactly how well they’re ranking in each service city with our SEO reporting from Local Falcon.

Table of Contents:

• How Most SEO Agencies Waste Your Time (and Money)

• How We Turn SEO Into Something You Can See With Local Falcon

• Why Leads Don’t Tell the Full Story

• How Grandir Solutions Uses Local Falcon to Track Your SEO Progress

• Seeing Is Believing: A Real SEO Example

• Why Transparency Creates Real Results

• Ready to See Your SEO in Color?

When it comes to SEO, most marketing agencies suck. They show you a keyword list or a random lead count and call that “progress.” Or they shove statistics at you without really explaining what’s going on, leaving you to blindly trust that your marketing is getting better…

But keywords don’t tell you where you’re ranking. Lead count doesn’t tell you why they’re coming in — or why they’ve slowed down. Without a clear picture of what’s going on, you’re stuck guessing.

That’s the transparency gap we saw across the marketing industry. So, instead of asking our clients to blindly trust us, we decided to make progress visible.

Meet Local Falcon, one of the most powerful local SEO visualization tools on the market. Think of it like a weather map, but instead of showing temperatures, it shows how your business ranks on search engines and across all your service areas and how visible your business is in AI searches.

Each dot on the map represents a search in a specific location — and the colors tell the story:

• 🟢 Green circles: You’re ranking in the top 3 (prime Google real estate).
  

• 🟡 Yellow circles: You’re visible, but there’s room to climb.
  

• 🔴 Red circles: You’re hidden from view. Time to optimize.

When you look at a LocalFalcon heatmap, you’re not guessing how your SEO is performing — you’re seeing it. That’s what makes it so powerful.

We’ll tell you something most agencies don’t: Leads come and go. But your rankings don’t. Especially if you’re in home services, you already know business runs in seasons. There’re busy months when leads pour in and you’re booked out for weeks and weeks, and quiet ones where you only get a few calls. 

But slow months don’t mean your marketing isn’t working. When you invest in SEO you’re not buying cheap leads, you’re building long-term systems so that when customers are ready, you’re the first name they see (even if you aren’t working with a marketing agency). This looks like booked out peak seasons and steady-to-predictable lead flow during off-seasons.

That’s what a Local Falcon map reveals: How discoverable your business is across your entire service area. And that visibility is what turns into leads predictably over time.

Local Falcon isn’t just a one-time snapshot. We use it as a monthly SEO audit that helps us:

• Measure exactly where your business ranks in each neighborhood or city.

• Identify weak spots in your visibility (and how to fix them fast).

• Show clear, month-over-month improvement.

If we notice a certain suburb or ZIP code isn’t performing, we don’t just guess what’s wrong. We create hyperlocal content, optimize your GBP categories, or strengthen backlinks for that area.

That’s how we make data actionable.

One of our construction clients came to us with solid services, but weak visibility across their city. Their first Local Falcon scan looked mostly yellow and red — meaning few people were finding them organically.

Three months later? A sea of green.

(For the reds in this photo, they don’t serve those areas, which is why we don’t optimize their SEO there.)

They didn’t just get more leads — they gained dominance in their service area. Every time a customer searched for their service nearby, they were right there at the top.

And these customers will come back to you time and time again if your service is great. That’s the lifetime value of SEO…

That’s what happens when you can measure and adjust your SEO with precision.

We believe marketing shouldn’t feel like a mystery. Especially when it comes to tracking your results. When you can see your SEO progress on a map, you stay confident in the process — and in your investment – whether that’s with a formal SEO agency or doing it yourself. You know exactly where your dollars are going, what’s working, and to expect real leads coming in.

That clarity is what separates Grandir from agencies that hide behind reports. We don’t just show metrics — we show movement. Which means we’re able to generate progress.

Because at the end of the day, the only thing better than ranking #1 is knowing how you got there.

If you’ve ever felt left in the dark by your marketing reports, it’s time to bring your SEO to light.

We’ll run a free Local Falcon heatmap audit for your business — and show you exactly how visible you are in your local area (and where we can help you improve).

See How You Rank In Every City — Get Your FREE SEO Visibility Audit Today